Facebook – From Public Networks to Episode Broadcasters

Our all-time favorite social media and giant market advertiser has now stepped into TV Programming. The announcement was made by Business Insider in the month of May. They proclaimed that the Facebook is creating their own TV shows which might go on-air in the mid of August.  Facebook is aspiring to provide better quality of shows than YouTube but is not unravelling its direct competition with prime-movers, Netflix and HBO.

Facebook TV Shows Can Be Seen on The Following Platforms:

  • You will get to watch the shows on rebuilt video tab on its website daily.
  • For Apple TV and other set-up boxes, the social networking sites have developed new video App namely, Facebook’s New Video App.

Divergent Shows by Facebook-

Earlier the public network has been focusing on stories and auto-playing clips on the news feeds and many more features, which is apparently now emerging into more than 20 TV shows. Initially, short and cut-price programs will be developed to be viewable till this August and the higher-end shows are to be developed later.

Facebook’s focused smaller videos could be enjoyed only for 10 minutes. It is also concentrating on sitcom programming, which will comprise 30 minute episodes including advertisements. One of the shows would be a virtually designed dating show as we are currently watching from Conde Nast. It is creating variety of shows; some might invite A-star celebrities. Facebook is planning to broadcast shows on every field like gaming, reality based programming, sports and comedy.  It is abstaining itself from making shows which may depict politics, news, foul language and nudity.

Facebook might be paying current business partners BuzzFeed and VoxMedia for the content of the Facebook TV.  Attn., which focus on social-cause videos and the parent of the Thrillist, NowThis and The Dodo, The Group Nine Media are also being paid by Facebook for designing original programming. Like Netflix, the shows are owned by Facebook even if they are produced by its partners (BuzzFeed, VoxMedia and many more).

The Wall Street Journal said that a portion of Facebook’s shows will be analogous to fully developed cable-TV productions.

Facebook will commence with-

  • Loosely Exactly Nicole by MTV
  • Strangers by Refinery will debut at Sundance in January

Audience-

The networking giant is developing the shows keeping in mind viewers from the 13-34 age group. They want to pay attention on the interests of the young people. Including this, the audience have to bear commercials in between the shows. From spotlight shows, Facebook will be collecting 45% of ad revenue.

According to Bloomberg, you have to wait till mid-August to entertain yourself with the original programming shows of Facebook. Previously, they were to be made available in the month of July.

Cost of Watching Facebook Shows-

Facebook’s CEO, Mark Zuckerberg, wants to unfold a platform where “episodic content” is created because he wishes to compensate the money spent on his TV advertisements. Facebook’s TV shows based on original programming are anticipated to be free of cost to watch and share unlike on many paid streaming channels.

Get ready to enjoy different kinds of shows on your favorite platform in just one click.

Sharing is caring!

Add a Comment

Your email address will not be published. Required fields are marked *